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Now Reading: Dapper Dan: From Harlem Hustler to Fashion Icon

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Dapper Dan: From Harlem Hustler to Fashion Icon

Early Life and Background

Dapper Dan was a Harlem hustler who became a fashion icon in the 1980s.[1]  He was known for his flamboyant style, which included wearing expensive jewelry and clothing.

Daniel Day was born in Harlem, New York, in 1944. His mother Lily Mae left Bishopville, South Carolina in 1930 for Harlem while his father Robert Day also relocated to the city from Emopria, Virginia as a part of The Great Migration.[2] 


Hustler to Fashion Designer

Dan dropped out of high school his sophomore year, making a good salary shooting dice and eventually working as a drug dealer.[3]


Fashion Beginnings & Boutique

In the early 1980s, Dan started making his own clothes. He read trade magazines and studied the names for various cuts and styles.[4]  He became known for his flashy style, which caught the eye of celebrities and fashion designers.[5]  In 1982, Dan opened a clothing store called Dapper Dan’s Boutique on 125th Street in Harlem.[6]  The store quickly became popular with celebrities, rap stars, and athletes.[7] 


Controversy & Legal Battles

Dapper Dan was considered a pariah of the fashion industry because his style was considered too flashy and over the top.[8]  He was also known for using fake designer labels in his clothing creations. This led to a lot of controversy and criticism from the fashion community.[9] 

 

Dapper Dan was sued by several high-end fashion brands, including Fendi.[10]  They claimed that he was using their designs without permission and selling them illegally. The lawsuits were a huge controversy and made national news. In the end, Dapper Dan was forced to close his store and stop making his own clothes.[11] 


Redemption and Recognition

Ironically, Gucci later received criticism for copying Dapper Dan. Some people felt that the company was trying to cash in on Harlem’s cultural heritage.[12]  They accused Gucci of exploiting African American designers and using their work without permission.[13] The criticism was that some of the designs in Gucci’s collection were very similar to ones that Dan had created in the 1980s.[14] This led people to believe that Gucci was trying to copy Dan’s style.[15]

 

The controversy highlights the lack of diversity in the fashion industry. Many people feel that designers of color are not given the same opportunities as their white counterparts. They also believe that the fashion industry is not doing enough to support young designers from minority communities.[16]

 

This controversy led to a collaboration, in 2018, between Gucci and Dapper Dan on a clothing line called Gucci x Dapper Dan.[17] The streets of Harlem and Dapper Dan’s custom pieces from his ’80s archives inspired the line.[18] It was a huge success and led to the reopening of his studio atelier in Harlem with support from Gucci.[19]


Legacy and Continued Influence

Dan’s work has also been featured in several exhibitions, including one at the Museum of Modern Art in New York City.[20] In 2020, he was named one of Time magazine’s 100 Most Influential People.[21] 

 

He collaborated with Puma in 2022 to elevate the Puma Clyde and reimagine the brand’s tracksuits and also partnered with The Gap for several capsule collections.[22][23]

 

In 2024, Dapper Dan became the first Creative Director of Sherwin Williams’ ‘The Loneliest Color’ line.[24]

 

Dan is a pioneer in the world of fashion. He has been credited with popularizing hip-hop fashion and streetwear. He is an icon in the African American community, and he continues to inspire young designers today.



[1] 
https://www.theguardian.com/society/2021/jan/14/i-came-up-a-black-staircase-how-dapper-dan-went-from-fashion-industry-pariah-to-gucci-god

[2]https://www.google.com/books/edition/Dapper_Dan_Made_in_Harlem/RpLqDwAAQBAJ?hl=en&gbpv=1&pg=PA5&printsec=frontcover

[3] https://www.theguardian.com/society/2021/jan/14/i-came-up-a-black-staircase-how-dapper-dan-went-from-fashion-industry-pariah-to-gucci-go

[4] https://www.google.com/books/edition/Dapper_Dan_Made_in_Harlem/RpLqDwAAQBAJ?hl=en&gbpv=1&pg=PA5&printsec=frontcover

[5] Ibid.

[6] Ibid.

[7]https://www.theguardian.com/society/2021/jan/14/i-came-up-a-black-staircase-how-dapper-dan-went-from-fashion-industry-pariah-to-gucci-god

[8]Ibid.

[9] https://fabricofcrime.ca/2021/04/23/counterfeits-and-the-appropriation-of-streetwear/#:~:text=Some%20argue%20that%20Dapper%20Dan’s,(Day%202019%2C%20189)

[10] https://www.google.com/books/edition/Dapper_Dan_Made_in_Harlem/RpLqDwAAQBAJ?hl=en&gbpv=1&pg=PA5&printsec=frontcover

[11]https://www.theguardian.com/society/2021/jan/14/i-came-up-a-black-staircase-how-dapper-dan-went-from-fashion-industry-pariah-to-gucci-god

[12] https://www.nytimes.com/2017/05/31/fashion/gucci-dapper-dan-jacket.html

[13] Ibid.

[14] Ibid.

[15] Ibid.

[16] https://www.harpersbazaar.com/uk/fashion/fashion-news/a37816420/black-in-fashion-hcr-report/

[17] https://fashionista.com/2018/07/gucci-dapper-dan-collection-clothing-accessories

[18] https://www.harpersbazaar.com/fashion/designers/g22220847/gucci-dapper-dan-collection/

[19] https://us.fashionnetwork.com/news/Gucci-and-dapper-dan-open-new-studio-atelier-in-harlem,902661.html

[20] https://www.thecut.com/2017/09/dapper-dan-museum-of-modern-art.html

[21] https://time.com/collection/100-most-influential-people-2020/

[22] https://footwearnews.com/fashion/collaborations/dapper-dan-puma-collaboration-tracksuit-clyde-sneaker-1203362993/

[23] https://wwd.com/business-news/retail/dapper-dan-gap-original-cowboy-denim-1236165947/

[24] 

https://www.sherwin-williams.com/en-us/the-loneliest-color

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